Project for Entrepreneurs 

Fern flower

Starry Night

According to legends, on the night of the Ivan Kupala holiday, a magical, glowing flower blooms...

I was inspired by the positive experience of the evening sales at Artists' Alley to offer glow-in-the-dark paintings in a flower shop. The place of sale, the audience, in my opinion, has a lot to do with the conditions of flower shops. Own experience is supported by the research of the Ipsos agency. Yes, 68 percent of Americans agree that the arts have a positive effect on their health and well-being. A similar proportion (69 percent) of adults say that the arts help them go beyond everyday experiences, and 73 percent believe that the arts bring them pure enjoyment of experience and participation. I believe that this study can be extrapolated to residents of other countries.

1. Luminous flower paintings can be an independent object of sale. See more samples in the gallery.

Fiery foliage

1. Luminous flower paintings can be an independent object of sale. See more samples in the gallery.

2. Light paintings can be an addition to a bouquet of flowers. In particular, as a postcard that you can even sign. See more thematic samples in the gallery. A small in-store gallery may not be able to accommodate all the variety, so an online gallery, remote selection and in-store ordering can be envisaged.

No Secrets

3. The institution will be able to regularly post fresh photos, videos and interesting stories about luminous mini-paintings in its floristic context on social networks. I hope that these posts will attract additional attention to the store as a whole.

No Secrets

2. Light paintings can be an addition to a bouquet of flowers. In particular, as a postcard that you can even sign. See more thematic samples in the gallery. A small in-store gallery may not be able to accommodate all the variety, so an online gallery, remote selection and in-store ordering can be envisaged.

Starry Night

3. The institution will be able to regularly post fresh photos, videos and interesting stories about luminous mini-paintings in its floristic context on social networks. I hope that these posts will attract additional attention to the store as a whole.

3. The institution will be able to regularly post fresh photos, videos and interesting stories about luminous mini-paintings in its floristic context on social networks. I hope that these posts will attract additional attention to the store as a whole.

The brightness of paintings in the dark is provided by the interaction of fluorescent pigments with ultraviolet light or luminescent pigments with bright daylight. Details at this link

If it is not possible to darken part of the store premises, you can use the UVick B2B viewing box

I am aware of the decrease in the number of visitors to flower shops and the paying capacity of visitors. At the same time, I see evidence that the new realities involve not only the dumping of the cost of services as a traditional lifeline for small businesses, but also the prospect of non-standard approaches and the search for new opportunities. An interview with psychologist Maryna Khmelo will come in handy here. It is about hedonism and fashion in wartime, but needs professional discussion and experimentation.

I am aware of the decrease in the number of visitors to flower shops and the paying capacity of visitors. At the same time, I see evidence that the new realities involve not only the dumping of the cost of services as a traditional lifeline for small businesses, but also the prospect of non-standard approaches and the search for new opportunities. An interview with psychologist Maryna Khmelo will come in handy here. It is about hedonism and fashion in wartime, but needs professional discussion and experimentation.